Brailsford Rowe

Branding, website and supporting marketing collateral for a new accountancy firm.

Brief

It’s always exciting getting involved with a brand that looks to break the mould. Brailsford Rowe are a small group of accountants who, after a number of years with larger companies, do exactly that. Having started an accountancy firm with a difference, the company specialises in education and construction. Their ethos of a more approachable, transparent, and plain-speaking accountancy sat well with us, which was why it was a pleasure to be asked to work on their branding, website design and marketing collateral.

Solution

Our first task was to create an identity or the young firm based around the initials of the main partners, B and R. By using a mixture of vibrant and corporate colours, we conveyed their underpinning values of professionalism and approachability. Once the branding was in place, we produced supporting stationery and other marketing collateral, as well as an online presence through their website and social media channels.

Results

Brailsford Rowe now have a coherent and consistent brand feel throughout their marketing material, both on and offline. This has enabled the young firm to have the confidence to approach new business opportunities by correctly representing them as professional, dynamic accountants who will appeal to those looking for a unique and agile accountancy company.